UTM Builder

Add standard UTM parameters, preview the final URL, then shorten with URLShort for cleaner ads and emails.

https://
Shorten this URL on URLShort →

FAQ

Required fields?
Only destination URL is required; UTM fields are optional but recommended for GA4.
Shorten after?
Copy the tagged URL into the home shortener or bulk tool.
Case sensitivity?
GA treats utm_source and UTM_SOURCE as different — stay consistent.
Special characters?
Values are URL-encoded automatically.

More free utilities on URLShort — all work alongside your shortened links.