Best Free Bitly Alternative
Bitly is the most recognized link shortener, but the free plan limits you to 5 short links and 2 QR codes per month (as of 2026). URLShort offers unlimited shortening, custom aliases, and click analytics with no account required.
Need a free short URL right now? Shorten a URL on URLShort with the form below—unlimited links, no account.
URLShort vs Bitly
| Feature | URLShort | Bitly |
|---|---|---|
| Links per month | Unlimited | 5/mo |
| Custom aliases | ✓ Free | 3/mo on free |
| Click analytics | ✓ Full | 30 days on paid |
| Account required | ✗ None | ✓ Required |
| API access | ✓ Free | Paid tiers |
| Redirect speed | <10ms (Edge) | ~50–100ms |
Why switch
- Unlimited short URLs — no monthly link cap
- Custom aliases included free
- Full click analytics without upgrading
- No sign-up required to start
Migration steps
- Export your Bitly links (CSV from dashboard if on a paid plan, or copy URLs manually).
- Recreate each destination in URLShort with the same custom alias when available.
- Update bios, ads, and printed materials to point at urlshort.at/your-code.
- Use separate codes per channel so analytics stay comparable to Bitly campaigns.
FAQ
- Is URLShort really free compared to Bitly?
- Yes. URLShort has no per-month link limit on the free tier and does not require a credit card or account to shorten URLs.
- Can I use my own domain like Bitly branded links?
- URLShort supports custom aliases on urlshort.at today; custom domain configuration is supported at the infrastructure level for future white-label setups.
- Will my old Bitly links keep working?
- Bitly links you already published continue to work on Bitly until you delete them. New traffic should use fresh URLShort codes you control.
- Does URLShort have an API like Bitly?
- Yes — JSON REST endpoints for shorten, list, stats, and bulk creation. See /api-docs for examples.
More comparisons: TinyURL · Rebrandly · Cuttly · ShortURL
Related tools
More free utilities on URLShort — all work alongside your shortened links.
- URL Click CounterLook up total clicks on any URLShort short link — no login, instant results.
- Unshorten URLReveal the destination of a shortened link before opening it — useful for checking unknown URLs.
- QR Code GeneratorCreate a printable QR image for any URL or shortened link.
- Bulk ShortenerPaste many URLs at once and get matching short codes in one request.
- API DocumentationIntegrate URLShort programmatically — shorten, list links, analytics via JSON API.
- UTM BuilderAdd campaign parameters, then shorten the tagged URL.
- Redirect CheckerInspect HTTP status and redirect chains.
- URL EncoderPercent-encode text for query strings.
- URL DecoderDecode percent-encoded URLs.
- Slug GeneratorCreate URL-safe aliases for custom short links.
- Link Safety CheckerPreview urlshort.at destinations before clicking.
- HTTP Status CheckerProbe if a URL returns 200, 301, or errors.
- Tracking Param CleanerStrip utm_ and ad click IDs from URLs.